45K+
$132B
4X
1000+
45k+
Business Central Customers today
$132B
Total addressable market for AI business process
4x
Growth in AI use across Business Central over the last 6 months
1000+
New CSPs transacting Business Central in the past year
Growing a Microsoft Dynamics business in today’s market is more complex than ever. Many partners face a combination of strategic, operational, and resource-related challenges
Lack of Differentiation
It’s difficult to stand out in a crowded Dynamics ecosystem. Many partners struggle to clearly articulate their unique value proposition.
Limited Marketing Capacity
Small teams or solo founders often lack the time, tools, or expertise to run effective marketing campaigns.
Budget Constraints
Marketing and sales investments are often deprioritized in favor of delivery, leaving growth underfunded.
Unclear GTM Strategy
Without a structured go-to-market plan, partners find it hard to align sales and marketing efforts or scale demand generation.
Long Sales Cycles
Without proper qualification tools or buyer journey mapping, leads stall or drop off before converting.
Overwhelming Microsoft Ecosystem
Navigating Microsoft’s evolving programs, tools, and co-sell motions can be daunting without guidance.
GTM Strategy
Build and enrich your go-to-market foundation and differentiate in the Dynamics competitive market.
Marketing
Amplify your brand, extend your marketing reach, and develop a lead engine for your solution.
Sales
Automate pre-sales, fasten lead qualification, and shorten the sales cycle.
Companial GTM Hub
Self-service training content, live classes, co-funded campaigns, and more!
Strategic Support
1:1 GTM consultation with Microsoft-Specialized consultants, Marketing and Sales effectiveness audit.
Tools and Automation
Marketplace, Companial Empowered, Microsoft PMC, DMC, and CloudAscent, Companial Cloud Hub, GYDE 365 Suite of solutions, and more!
Community and Events
Access to a community of 1000+ Dynamics partners, In-person and online events, covering diverse topics from GTM to Operation and Licensing.
Want a taste of Companial growth enablement materials?
Download our industry focused GTM guide for Business Central partners
Why choose Companial
1000+
Dynamics Partners
2000+
GTM Users
1000+
GTM Event Attendees
2000+
Years of Dynamics Expertise
200+
Opportunities Created
Partner Rating
Opportunities Created
11 times in a row
Ready to Focus on Your Growth?
Book an Introduction call with Olga Generalova, GTM Program Lead at Companial. Olga is a business growth strategist with nearly a decade of experience helping global, innovation-led organizations thrive in the crowded marketplaces. Her passion is building growth-oriented marketing and sales functions which jointly deliver measurable results and grow industry-leading technology brands at scale.
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