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Business Central

The GTM campaign‑in‑a‑box for Business Central Online migration

Ready‑to‑use marketing content to generate end‑customer leads and win migration projects​

Reading time: 3 minutes

This GTM campaign-in-a-box gives Microsoft Dynamics partners everything they need to run effective lead generation campaigns aimed at the end customers who are still on NAV or on-premises Business Central.

The content is designed to help you clearly explain why now is the right time for your on-perm customers to move Business Central to the cloud, highlight the business and AI-driven benefits of cloud migration, and position your company as the trusted expert to deliver the migration successfully.

Download campaign-in-a-box

What’s included in the campaign-in-a-box

This content package is built using the Microsoft Campaign-in-a-Box (CiaB) model, meaning all assets can be used individually or combined into a cohesive, multitouch end customer campaign promoting your Business Central services.

The Companial campaign-in-a-box includes:

  • 1 x Business Central e-book, focused on migration to cloud and AI transformation
  • 4 x LinkedIn ad banners
  • 2 x one-page infographics
  • 1 x promotional email HTML template
  • 1 x sales pitch deck on Business Central cloud migration and AI adoption for SMBs

Fully customizable for your business

All Campaign-in a Box assets are available in editable PowerPoint format and include clear instructions for personalization. You can tailor the content to your market and audience by adding, for example:

  • Your company logo
  • Your Microsoft Solution Partner logo
  • Your unique value proposition
  • A customer case study or success story
  • A list of clients you have served
  • Customer testimonials
  • Content that demonstrates your expertise in migrating to Business Central Online

The content is based on Microsoft Business Central for SMB messaging, combined with Companial’s internal insights and migration expertise.

How to access the content

To download the customizable campaign-in-a-box, simply fill out the form on this page.
Please note: This content is available to Companial members only. If you are not yet a member, contact us to learn how Companial membership can support your business growth.

This campaign-in-a-box is delivered through Companial’s GoToMarket Hub, developed in partnership with Microsoft. The hub is designed to support your customer acquisition efforts and includes hands on GTM consultancy, campaign execution support, access to Microsoft GTM benefits, a strong partner community, and a rich library of enablement and e learning resources. 

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